You want to be where your customers are? Well, they’re on their phones. And that’s where you should be, too. Bring the conversation to them in the messaging apps and social channels they prefer. So you can keep the conversation going as they go about their day.
It’s time to get conversational with your customers.
The secret to building lasting customer relationships is out. No more talking at them, it’s time to engage. Personal, friendly chats make them feel seen – and give you all the insights.
Discover how to nail conversational messaging.
Personalization helps customers feel seen, and like they’ll have a better experience with businesses.
Time is money, people. Customers will no longer settle for a slow response from your business.
You’ve got to be where your customers are, and available via their preferred channel. Or it’s sayonara.
Transform your messaging game.
Customers want to get closer to you. Really close. Like chatting one-on-one
whenever they want, via the channel of their choice.
Conversational messaging is your solution. Here's three reasons why:
Be where your customers are.
It’s easy to broadcast to your customers. It’s way harder to figure out what they actually want. Conversational messaging is two-way , just like you would chat with a friend. Customers then feel heard and understood, and you get authentic insights – while accelerating the path to purchase.
Build connections, build loyalty.
Loyal customers spend about 67% more than new ones. Phew. So it’s worth snuggling up to them.
Conversational messaging lets you offer a superior customer experience (instead of just selling to your audience). They stay happy, you stay ahead of bigger brands. Simple.
Conversational messaging = more connected customers.
Conversational messaging made this wellness business more flexible.
In four years, Muse Pilates has become a ten-studio empire in Australia. It’s the go-to place for thousands of women, of all different shapes and sizes, to get a kick-ass workout or stretch. But, as each new studio has opened, the biggest challenge has been staying connected with its rapidly expanding community. That’s until Muse discovered SMS. Now, it’s all fun and personalized two-way conversations with individual members – with a whopping 114% increase in inbound messages in just six months. Sweet!Read the rest.
"When we made our SMS more personalized and fun, people interacted with us, and started asking questions. Now that people have our number saved, we’re finding they’re choosing to text us more."
Mackenzie Ford, Digital Marketing Executive, Muse Pilates.
Six ways you can start using conversational messaging right now.
Not sure where to start? Here’s some things you can do right now (like, today) to start connecting with your customers.